Sunday, September 30, 2012

Get Mikey to Try it

A few years ago, I had training for work and we covered the generational differences of the 5 generations in the work force today (yes 5). One of the things that was noted of us GenXers was that we are loyal to people and not companies. I find that very true of myself even today. There are certain people in my life that I believe completely in their products, their services and their companies and their friendships. I feel they believe in us too, but convincing someone to switch brands or spend money is very difficult. The only way that I know how is to get people to try things. I tend to do that by giving gifts to the doubters or people that are hesitant and hope that they will start believing in the products and in turn, start buying them for themselves. That's easy to do with someone else's product, but not as easy to do with your own - especially if you are selling artwork. It reminds me of that commercial in the late 70s about Mikey trying Wheaties.

Josh has said it a lot lately: "Art doesn't make itself." That's true and one of our customers just posted  another great quote from Samuel Butler on his Facebook wall: "Any fool can paint a picture, but it takes a wise man to be able to sell it."  How can it sell itself if people don't see it? We need to get exposure. I don't think I can give everyone a gift of art to get them to try it.... That could be $1000 that we don't earn. We have to start working at this if we want our art to sell. Online presence isn't enough. Getting it into people's hands so they can see it in person, touch it, enjoy it and then yes, buy it and take it home.

So that probably is next step. We have quite an inventory built up, so we will be making our way to something soon most likely. Just have to get organized.... Ahhhh - organization with an ADD. Is that even possible? :) And I still am convinced it's contagious and I have caught it.....

Before I go and start trying to organize this, I want to share with you where our loyalties lie.... Depending on where you live, you may be interested in these products and services:

All Natural Face and Skin Care products: Rituals by Nature
The best kettlebell gym and community you could ask for: Swing This Kettlebell Studio in Latonia, KY
My favorite lady at 602 Salon is Jacquie Smith Meadows.

Onalda Martinez at The Garage Massage Therapy and Bodywork in Cincinnati area.
Bridgette Dobbs at The Right Touch Massage & Therapy in New Castle, IN
Yoga - Kim Spivey at World Peace Yoga
Another Great Yoga instructor - Leah Gates at Kenwood Hot Yoga
Makeup Services: Dashing Beauties by Marie
Tour and Limo Service: Night Shift Limousine and Only in Cincinnati
Custom Motorcycle Work at Stella Kustoms in Severn, MD
Daniel's Restaurant and Open Air Bar in Elkridge, MD

"He likes it! He likes it!"



Until Next Time.... Jen Crandall, Wife/Manager
Brass Hammer Designs (Follow us on Facebook, Pinterest, Etsy and Twitter!)

2 comments:

  1. another great Post.... when you are ready to hit the circuit and travel to shows like us... let us know. most of the events that we go to we use our 10x20 tent leaving our 10x10 sitting by itself at home… it would be really cool to have you guys next to us getting your Awesome Art out to the public. The big events like Maifest and Oktoberfest though long and very tiring are 1000% worth the effort for us as they would be for you too I’m sure…. We started with a small suitcase full of product to sell borrowing table space in someone else’s booth… 1 show a month could be a huge difference in getting your company face and products out there. We are more than willing to help BHD in any way that we can!

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    1. Will, we're very thankful for the support you and Missy give us.

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